How has the Internet affected newspapers?
What will be an ideal response?
ANS: On one hand, newspapers can now reach more audiences through the World Wide Web; on the other hand, readers have more access to more news online. Newspapers must now compete for readers with a rapidly increasing variety of websites, such as other online newspapers, wire services, search engine news links, citizen journalism websites, blogs, online commentary, social media, and podcasts.
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Communication has both a surface meaning and a deeper one
Indicate whether this statement is true or false
When Skippy tries to figure out what Buffy meant when she called him a "buffoon" by
looking up buffoon in the dictionary, Skippy is more likely to find the connotative than the denotative meaning of the word. Indicate whether the statement is true or false
Communication researcher Milton Bennett calls the ultimate other-oriented principle the "Platinum Rule," which states: __________.
A. Do to others as you would have them do to you. B. Do to others as you assume they themselves would like to be treated. C. Do to others the best you can do. D. Do to others what you think will benefit them most.
Social cognitive theorists give the label ________ to the special form of imitation in which observers do not exactly copy what they have seen but make a more generalized, still-related response.
A. behavioral hierarchy B. identification C. modeling D. vicarious reinforcement