Elaborate on the drawback of SWOT analysis with the help of an example.

What will be an ideal response?


Student answers will vary.

Although the SWOT analysis is a widely used management framework, a word of caution is in order. A problem with this framework is that a strength can also be a weakness, and that an opportunity can also simultaneously be a threat. For example, Google's headquarters in Silicon Valley and near several universities acts as a key resource for the firm. Most people would consider this a strength for the firm. However, California has a high cost of living and is routinely ranked among the worst of the states in the U.S. in terms of "ease of doing business." In addition, this area of California is along major earthquake fault lines and is more prone to natural disasters than many other parts of the country. So Google's location can be a strength or a weakness.

Business

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Karl is easily influenced and is likely to response to which type of cues?

A. trigger B. belief C. dissonance D. justification

Business

The problem definition section of the report should include the nature of the research design adopted, information needed, data collection from secondary and primary sources, scaling techniques, questionnaire development and pretesting, sampling

techniques, and fieldwork. Indicate whether the statement is true or false

Business

When a customer returns goods, the company decreases the Sales account

Indicate whether the statement is true or false

Business

Why is providing information that allows your audience to make a good business decision, even if that decision does not support your point of view, important?

What will be an ideal response?

Business