Which of the following statements is true about snowball sampling?
A) In snowball sampling a decision rule is used to indicate whether sampling should be continued or whether enough information has been obtained.
B) Snowball sampling is used in industrial buyer-seller research to identify buyer-seller pairs.
C) In snowball sampling an initial group of respondents is selected, usually at random.
D) Both B and C are true.
D
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All of the following are reasons why using financial statement ratios is easier than analyzing the financial statement numbers themselves, except:
a. any unexpected changes in ratios that do not make sense are attributable to fraud. b. ratios involve small, easily understood numbers that are sensitive to changes in key variables. c. benchmarks for most ratios are well known. d. All of the choices are true of ratios.
The "myth of communication" suggests that which one of the following is confused with the real meaning of communication?
A. Publicity D. Persuasion B. Attention E. Dissemination C. Encoding
The Perfect Grind offers drive-through coffee and snacks to commuters coming to and from work. They also cater to college students who attend a community college a block away. What would describe the Perfect Grinds’ target market?
a. mass market b. multisided market c. diversified market d. niche market
Melville Services has a weekly payroll of $50,000. December 31, 2016 falls on Thursday and Melville will pay its employees the following Monday (January 4, 2017 ) for the previous full week
Assume that Melville has a five-day workweek and has an unadjusted balance in Salaries Expense of $845,000. Prepare the January 4, 2017 journal entry. Reversing entries are not made. What will be an ideal response