The tools needed for building our knowledge structures about the mass media consist of:

a. our skills
b. information from the media and from the real world
c. our personal locus
d. all of the above


a. our skills

Communication & Mass Media

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Collectivist cultures place more importance on the individual within certain types of relationships

Indicate whether the statement is true or false

Communication & Mass Media

You can avoid comprehension problems on the part of your audience if you use more formal,

standard U.S. American English. Indicate whether the statement is true or false

Communication & Mass Media

All of the following are criteria against which to judge the ethics of political activity EXCEPT:

a) ethical employees must eliminate harm to others before proceeding with political activity. b) employees should do their best to balance self-interest against the organization's interests. c) ethical employees should avoid political activity because it involves self- rather than organizational interests. d) employees should avoid changing proposals even if the circumstances change.

Communication & Mass Media

A(n) ____________________ includes all main points, subpoints, supporting materials, transitions, and other aspects of the speech

Fill in the blank(s) with correct word

Communication & Mass Media