For segmenting a business market, situational factors include urgency, specific application, and size of order
Indicate whether the statement is true or false
TRUE
You might also like to view...
According to Tuckman’s stage model of groups, in the ______ stage the group agrees on the expectations that specify the acceptable behavior of the group.
A. performing B. storming C. adjourning D. norming
Which of the following statements is correct?
A. One advantage of dividend reinvestment plans is that they enable investors to postpone paying taxes on the dividends credited to their account. B. Stock repurchases can be used by a firm that wants to increase its debt ratio. C. Stock repurchases make sense if a company expects to have a lot of profitable new projects to fund over the next few years, provided investors are aware of these investment opportunities. D. One advantage of an open market dividend reinvestment plan is that it provides new equity capital and increases the shares outstanding. E. One disadvantage of dividend reinvestment plans is that they increase transactions costs for investors who want to increase their ownership in the company.
A _ merger occurs between two firms that had been doing business in different stages of the production process in a given industry
a. conglomerate b. vertical c. diagonal d. horizontal
Chevron Corporation is one of the largest integrated oil companies in the world. Its management is assessing the world marketplace and taking steps to sustain the company's competitive position. Chevron is studying external and internal factors that could influence its success. Faced with business competition on a global scale, Chevron is modifying its strategic business model to manage its resources more efficiently. At Chevron, as at competing companies, one of the most important resources is
A. financial resources. B. human resources. C. natural resources. D. lobbyists. E. computers.