Becauseof its history of innovation and well-known brand name, Sony has a ____ advantage over Vizio.
A. nonsustainable competitive
B. sustainable marketing
C. sustainable control
D. sustainable implementation
E. sustainable competitive
Answer: E
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Jenna participates in a face-to-face interview, which is part of a research study on sexually transmitted diseases. When the interviewer asks Jenna if she had any extramarital relationship in the last three years, Jenna lies to the interviewer saying that she does not engage in such relationships. In the context of survey research methods, which of the following characteristics is best exemplified in this scenario?
A. Topic sensitivity B. Diversity C. Incidence rate D. Ability to participate E. Knowledge level
Porter's four generic strategies for achieving competitive advantage are:
A) price determination, cost leadership, product differentiation, distribution savings. B) cost leadership, product differentiation, cost challenger, product challenger. C) price leadership, product differentiation, price challenger, cost differentiation. D) cost leadership, product differentiation, cost focus, focused differentiation. E) cost leadership, product differentiation, consumer differentiation, focused differentiation.
Examples of negative results from world influences include:
a. getting a ticket b. being dismissed from a job c. paying a fine d. all of the above
The last stage in the product adoption process is ________
A) awareness B) adoption C) interest D) confirmation E) evaluation