Generating interest in a product among industry members is best accomplished by developing relationships with which of the following?
a. mainstream media reporters
b. trade reporters
c. TV news producers
d. local newspaper editors
b. trade reporters
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The CNN Effect takes place when coverage is so thorough that the public becomes immune to its impact
Indicate whether this statement is true or false.
If a listener expects you to have effective delivery and your delivery is poor, you will gain credibility
Indicate whether the statement is true or false
The major ongoing debate about media regulation is ______.
A. whether or not the government has the right to regulate the media B. whether or not the government should regulate the media C. what kind of government regulation should exist D. how to enforce the regulations
In organizing a speech, you should be sure that:
A. Each main point is parallel to each other point B. Each subpoint is parallel to each other subpoint C. Each subpoint fits within its main point D. All of the above E. None of the above