The net present value of a customer's business over the span of their relationship with an organization is referred to as

A. equalized value.
B. sales 2.0.
C. lifetime value.
D. market value.
E. relationship selling.


Answer: C

Business

You might also like to view...

Which one of the following is the best use of functional animation?

A) using Prezi software B) to demonstrate a sequence or procedure C) to ease the viewer's gaze from one slide to the next D) making a clipart image spin around in circles E) to allow one point to appear on the slide at a time

Business

________ is a business practice in which a buyer shapes a supplier's products and operations to satisfy its needs.

A. Reverse marketing B. Bottom-up marketing C. Functionalization D. Crowdsourcing E. Reciprocity

Business

Working capital turnover ratio indicates:

a. the difference between current assets (excluding inventory) and current liabilities. b. the amount of working capital used in generating sales for the period. c. the bare minimum working capital that a company should have at any time. d. the amount of working capital used as a percentage of the assets owned by the company

Business

An experiment is defined as manipulating a dependent variable to see how it affects an independent variable while controlling for the effects of a complex variable

Indicate whether the statement is true or false

Business