How can PR support a healthy corporate culture and communicate company values?

What will be an ideal response?


To support a healthy organizational culture, PR works to ensure that both the behavior and communication of management consistently adheres to company values. Company leaders set the tone for organizational culture, and PR advocates that a healthy culture in an organization begins with the example of its leaders. Company newsletters, the corporate website, and internal/external communications are used by PR to support and convey company values.

Communication & Mass Media

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When you decide on a particular way to influence how others perceive you, you are ______.

a. managing your identity b. employing a self-fulfilling prophecy c. being self-aware d. organizing your thoughts

Communication & Mass Media

Factual statements

A) are high-quality inferences. B) are made in anticipation of what will be observed. C) are limited to what is observed. D) can obscure distinctions.

Communication & Mass Media

Which of the following is driven by the threat of a lawsuit?

a. product crisis b. issues management c. litigation crisis d. disaster

Communication & Mass Media

The denotative meaning of a word includes all the feelings, associations, and emotions that the word touches off in different people.

Answer the following statement true (T) or false (F)

Communication & Mass Media