Which of the following is the correct formula for calculating return on investment?
A) Net profit / Sales
B) Gross profit / Sales
C) Operating income / Average total assets
D) Earnings available to stockholders / Number of outstanding shares of stock
C) Operating income / Average total assets
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A salesperson can minimize exposure to costly misrepresentation and breach of warranty lawsuits if he/she:
A. thoroughly educates customers before making a sale. B. offers opinions when the customer asks what result a product will accomplish. C. never negotiates. D. avoids win-win sales situations. E. never sells the customer more than he/she wants.
Personnel and operating conditions that appear to contribute to a high-fraud work environment include:
a. recognition for job performance. b. expense accounts for travel and entertainment. c. proactive management. d. All of the choices are conditions that appear to contribute to a high-fraud work environment. e. None of the choices are conditions that appear to contribute to a high-fraud work environment.
Same product -_________ is a useful promotional strategy when target markets vary little from one another.
Fill in the blank(s) with the appropriate word(s).
Candace has been using Kleenex tissues since she was a little girl. Now when she buys tissues for her family, she always buys Kleenex and wouldn't think of using anything else. When it comes to using Kleenex, Candace is displaying brand ________.
Fill in the blank(s) with the appropriate word(s).