Identify and describe the three major ways to modify existing products, and give an example of each.

Question

What will be an ideal response?

Answer 1

There are three major ways to modify products: quality, functional, and aesthetic modifications. Quality modifications are changes relating to a product's dependability and durability. The changes usually are executed by altering the materials or the production process. For instance, for a service, such as air travel, quality modifications may involve reducing leg room in the seating area in order to maintain low prices. Changes that affect a product's versatility, effectiveness, convenience, or safety are called functional modifications; they usually require that the product be redesigned. For example, making programs available in 3-D on DirectTV is a functional modification. Aesthetic modifications change the sensory appeal of a product by altering its taste, texture, sound, smell, or appearance. The fashion industry relies heavily on aesthetic modifications from season to season. For example, Louis Vuitton clothing, handbags, and leather goods are leaders in the haute couture industry. In order to maintain its reputation for the utmost level of quality and style, the company performs aesthetic modifications on its products regularly.