Customer panels:

A. Have high monetary costs
B. Are conducted on an annual basis
C. Are statistically valid
D. Have moderate time costs
E. Cannot be used to monitor changing customer expectations


Answer: D

Business

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In terms of union organization and management, the experience of Cezar Chavez is most representative of which of the following qualities?

a. self-sacrifice for the plight of the laborer b. self-enrichment through corrupt dealings c. achievement of political power through violent union action d. championing a lost cause

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Speedy has net income of $18,955, and assets at the beginning of the year of $200,000. Assets at the end of the year total $246,000. Compute its return on assets.

A. 8.5%. B. 11.8%. C. 13.0%. D. 9.5%. E. 7.7%.

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Which question is not associated with the product when conducting product screening?

a. What unmet needs will this product satisfy? b. What is the expected product life? c. How will we distribute the product? d. What are our product’s competitive strengths?

Business

5-year Treasury bonds yield 5.5%. The inflation premium (IP) is 1.9%, and the maturity risk premium (MRP) on 5-year bonds is 0.4%. What is the real risk-free rate, r*?

A. 2.59% B. 2.88% C. 3.20% D. 3.52% E. 3.87%

Business