Why is it important to understand what audience members know about a speaker's topic?

What will be an ideal response?


The more information you have about the audience's knowledge about the topic, the better you will be able to frame your specific purpose appropriately and ultimately tailor the content of your speech to your audience.

Communication & Mass Media

You might also like to view...

Some of your colleagues have suggested that the company sponsor an annual picnic rather than a more formal annual dinner. John disagrees with the others because the company has held a formal dinner every year for more than ten years

Which fallacy of argument could be attributed to John's comment? a. attacking the person b. appeal to authority c. appeal to popularity d. appeal to tradition e. faulty cause

Communication & Mass Media

What is the relationship between government regulation and the relative scarcity of radio spectrum frequencies?

What will be an ideal response?

Communication & Mass Media

A retired accountant has decided to run for Congress and will be delivering speeches from manuscript. When composing his texts, it would be a good idea to

a. include pause points. b. add display rules. c. avoid delivery cues. d. write in parallel style.

Communication & Mass Media

What is the BESTadvice for timing the use of presentation aids in a speech?

A) Display presentation aids evenly throughout the speech. B) Display presentation aids at the beginning of your speech. C) Display presentation aids early if you use more than one. D) Display presentation aids to correspond with points in your speech.

Communication & Mass Media