When you evaluate an ethical dilemma by determining definitions, values, principles and loyalties, you are applying the ethical process known as ________

A) Utilitarianism
B) the Potter Box
C) the golden mean
D) the veil of ignorance
E) values-driven public relations


Answer: B

Communication & Mass Media

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Maximum susceptibility to persuasion occurs during childhood and declines as people grow

older. Indicate whether the statement is true or false

Communication & Mass Media

A statement that makes clear how something is done or why it exists in its present of past form

is a/an ________. Fill in the blanks with correct word

Communication & Mass Media

Carlos, a chemist, is giving a scripted speech about a recent advance his lab made in the quest to find a cure for cancer. The topic of the speech should be very exciting to his audience, but instead most of them look bored because Carlos's vocal pitch is generally monotone. Which pitfall of scripted speeches has Carlos fallen victim to?

A. being underprepared B. sounding conversational C. reader's voice D. sounding insincere

Communication & Mass Media

The goal of speeches of introduction is to arouse curiosity about the speaker and the subject in the minds of the listeners

Indicate whether the statement is true or false

Communication & Mass Media