Distractions or other things that interfere with our attempts to communicate are known as ______.
a. noise
b. feedback
c. distractors
d. metaphors
a. noise
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A product line is most likely too short if managers can ________
A) increase profits by dropping items B) decrease costs by adding items C) increase market share by dropping items D) decrease costs by dropping items E) increase profits by adding items
The marketing manager of Refresh Inc., a leading producer of soft drinks, is considering a differentiated marketing strategy. An important consideration is weighing increased sales against ________ before selecting this strategy
A) decreased production B) increased demand C) increased costs D) decreased prices E) increased profits
For public relations writers, editing is ________
A) the all-important final touch B) a process best left to copy editors C) a luxury they can usually not afford D) in the 21st century, not as important as it once was
Insurance coverage is never effective until a formal written policy is issued.
Answer the following statement true (T) or false (F)