Define pheromones and describe an industry that has incorporated the role of pheromones in their marketing campaigns. Explain why the majority of these claims are actually scams.
What will be an ideal response?
Pheromones are chemical scent signals that humans and animals use to communicate their readiness, or lack of readiness, to mate. The cosmetic and perfume industries have capitalized on the idea of scent as an attractant for members of the opposite sex. These claims are most likely scams, as their products do not contain human hormones, the source of pheromones-which means that they are unlikely to work as a signal for the readiness to mate. They are also unlikely to affect hormone levels in people exposed to the products.
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Asch (1956) found that the size of a group of individuals is related to the likelihood that any one of them will demonstrate conformity to the group. The optimal number of in group members, above which conformity did not significantly increase, was
a. 1 or 2 b. 3 or 4 c. 5 or 6 d. 7 or 8
To the end of his life, Skinner questioned whether psychology could be a science if it ____.?
a. ?ignored biological factors b. ?was a science of the mind c. ?could not explain cognition d. ?did not adapt to the changing world e. ?was not a natural science in its methods
Who pioneered the analysis of dreams and slips of the tongue to understand the motivation behind behavior?
a. Sigmund Freud b. Wilhelm Wundt c. Carl Rogers d. William James
Correlational research is a research method in which:
a. a representative sample of individuals is asked for their opinions b. the research effort focuses on a single case c. selected individuals are carefully observed in their natural environments d. a researcher tries to determine the extent to which two variables influence each other