Joseph Klapper argued that media are rarely the sole cause of effects and relatively powerless when compared to other social factors. This media theory was called:
a. media effects
b. two-step flow theory
c. phenomenistic theory
d. limited effects theory
c
Communication & Mass Media
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Place-making is a destructive force in romantic relationships
Indicate whether the statement is true or false
Communication & Mass Media
Perception is defined as ______.
a. the long-term cognitive processing of information b. the short-term cognitive processing of information c. the mental interpretation of external stimuli via sensation d. the cognitive interpretation of selective attention
Communication & Mass Media
The principles for language usage are found in the canon of ________
A) ?invention. B) ?disposition. C) ?style. D) ?memory. E) ?delivery.
Communication & Mass Media
Statistics can add persuasive value to a speech, but only if they are accurate and up to date
Indicate whether the statement is true or false
Communication & Mass Media