The intangibility element of a service refers to the fact that it
A. can't be held, seen, or touched before the purchase decision.
B. can be objectively evaluated.
C. requires the ability to provide the service even in times of no demand.
D. has value that can only be determined by using subjective criteria.
E. can maintain or accumulate good will with customers.
Answer: A
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Questions can be used to
A. manage difficult or stalled negotiations. B. assist or force the other party to face up to the effects or consequences of their behaviors. C. pry or lever a negotiation out of a breakdown or an apparent dead end. D. All of these choices are correct.
The innovation management system approach yields two favorable outcomes: it helps create an innovation-oriented company culture, and it ________
A) clearly assigns responsibility for the process to a single department B) yields a larger number of new product ideas C) guarantees successful products D) frees up senior management time E) requires less budget support
Reliability, ease of use, and customer support are considered ____________
a. search attributes b. experience attributes c. credence attributes d. satisfaction attributes e. capital attributes
Managerial accounting is different from financial accounting in that:
A. Managerial accounting never includes nonmonetary information. B. Managerial accounting includes many projections and estimates whereas financial accounting has a minimum of predictions. C. Managerial accounting is mainly used to set stock prices. D. Managerial accounting is more focused on the organization as a whole and financial accounting is more focused on subdivisions of the organization. E. Managerial accounting is used extensively by investors, whereas financial accounting is used only by creditors.