Paula started to watch The L Word because she thought, as a lesbian, she should watch that TV show. Her use and gratification is likely based upon _____

a. information
b. personal identity
c. integration and social interaction
d. entertainment


Answer: b

Communication & Mass Media

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Emotions are

A) caused by events that occur in our lives. B) responses that we can consciously control, with practice and effort. C) beyond our conscious control. D) not associated with communication apprehension. E) so deeply ingrained that they cannot be changed.

Communication & Mass Media

Preparing a code of ethics will help you make decisions in speaking situations

Indicate whether the statement is true or false

Communication & Mass Media

The text suggests that rhetoric of confrontation between men and women is

a. helpful in forcing each gender to understand each other more completely. b. helps us express shades and meanings in our language. c. harmful and divisive. d. helps us to be more direct and assertive.

Communication & Mass Media

A is a set of statements about some phenomenon with a goal of rendering that phenomenon intelligible

a. a hypothesis b. a theory c. an observation d. an operationalization

Communication & Mass Media