Local cable advertising revenues account for approximately _____ of total cable advertising revenues
a. 18%
b. 24%
c. 33%
d. 45%
e. 63%
b.
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In a presentation outline, what two elements should be written out word for word?
A. transitions and sources B. purpose and preview C. the attention-getter and the closing device D. main points and evidence
Today is Dudley's first day of employment as manager of Hill of Beans, a popular coffee house. Describe the phases of socialization he has to look forward to. Be sure to define each phase and highlight communication by offering examples of some typical interactions he may have at each stage in the process.
What will be an ideal response?
McCroskey discovered that behavior modification techniques known as
systematic desensitization could lower anxiety. Indicate whether the statement is true or false.
The _____ is an especially important element of the speech because it gives a first impression, sets the tone, and allows the speaker to show character and charisma
Fill in the blank(s) with the appropriate word(s).