Answer the following statements true (T) or false (F)

1.Basically, surveys present a series of specific, predetermined questions to a predetermined group of respondents.
2.Focus groups bring together a small group of people in order to elicit their reactions in their own words to a message, issue, or product.
3.Focus groups depend on bringing together large groups of people.
4.Critical analysis of communication starts from a basic assumption that communication maintains and promotes power structures in society.
5.Action researchers engage in research aimed at improving people’s lives.


1.TRUE
2.TRUE
3.FALSE
4.TRUE
5.TRUE

Communication & Mass Media

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Fast Copy has had several suits filed against them concerning discrimination in the workplace.  The plaintiffs in these suits complain that the general set-up of the organization prohibits them from advancement.  Explain what type of discrimination the plaintiffs have experienced.  Then, describe how Fast Copy might progress toward becoming a multicultural organization.  

What will be an ideal response?

Communication & Mass Media

Marika selected the following topic for her informative speech:

"Working Women in Contemporary America." She concentrated on three main areas in the presentation: the current status of women in the labor force; the impact of working women on marriage patterns; and male reactions to the increasing number of women in management. Which pattern of organization most clearly describes this specific speech pattern? A) Categorical B) Chronological C) Spatial D) Cause-to-effect

Communication & Mass Media

The effects of poor communication can be as substantial as lost revenue and lost profit for businesses

Indicate whether the statement is true or false.

Communication & Mass Media

Active listening requires about the same amount of energy as passive listening

Indicate whether this statement is true or false.

Communication & Mass Media