The buyer told Carmella, "I can't buy your company's merchandise because I have bought from one of your main competitors for the last fifteen years and the company has always treated me fairly." What kind of objection is the buyer using?
What will be an ideal response?
The buyer is using a source objection.
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Which is not a strength of the skills approach?
A. It is intuitively appealing. B. Skills can be learned. C. It has high predictive value. D. It is an expansive view of leadership.
The projections of direct materials purchases that follow are for the Sombo Corporation. Purchases on Account Cash Purchases December $40,000 $30,000 January 60,000 20,000 February 50,000 35,000 March 70,000 25,000 The company pays for 60 percent of purchases on account in the month of purchase and 40 percent in the month following the purchase. What is the expected cash payment for direct
materials for the month of February? a. $52,000 b. $72,000 c. $89,000 d. $95,000
The relationships between customer requirements, product attributes, and design specification can be captured by what tool?
a. Foundation of design b. Villa of excellence c. Edifice of engineering d. House of quality
________ messages use persuasion to promote specific products and services
Fill in the blank(s) with correct word