Software can be rented or leased from a software vendor using the PMO model
Indicate whether the statement is true or false
FALSE
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In the brand resonance model of brand equity, the creation of significant brand equity involves reaching the top or pinnacle of the brand pyramid. What are the six components of this pyramid?
What will be an ideal response?
What can managers do to improve the effectiveness of external recruitment?
What will be an ideal response?
For companies wishing to enter a new market, a country's economic conditions indicate its ________, since products and services can be sold only to countries where there is enough income to buy them.
A. population's occupation distribution B. population size and density C. present and future potential for consuming D. consumer attitudes towards multinational companies E. cultural norms and values
When evaluating strategic fit benefits that related diversification can deliver, one must keep in consideration a number of factors. Which one is not relevant?
A) Shareholder value stemming from a diversified business cannot be replicated by simply owning a diversified portfolio of stocks. B) The capture of cross-business strategic fits benefits is possible only through related diversification. C) Cross-business strategic fit benefits are not automatically realized; the benefits materialize only after management has successfully pursued internal actions to capture them. D) Shareholder value is created when the diversified company's profitability exceeds expectations. E) Related diversification is the process of holding the stock of many businesses in a portfolio.