You are watching a television commercial for a long-distance phone company. In it, two phone companies are being compared for price, service, and quality. This commercial uses the ____ route to persuasion.
A. cognitive dissonance
B. peripheral
C. central
D. compliance
Answer: C
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Dr. Mingus keeps a very detailed record of a series of interviews with an individual who is suffering from a rare brain disorder. This is an example of which research method?
a. Experiment b. Correlational c. Case study d. Naturalistic observation e. Survey
Employers seem to be cutting back on
a. flexible work schedules. c. family leave. b. employee benefits. d. elder care support.
What percentage of normal-weight girls in the United States become overweight adults?
a. None c. 20 percent b. 10 percent d. 40 percent
According to the views of Erik Erickson, which of the following statements best reflects the negative side of the developmental crisis experienced by typical 2-year-olds?
a. I can't do anything myself without failing. b. I don't know who I am. c. I am afraid my parents don't love me. d. I don't feel like I can depend on anyone but myself.