A scale is constructed as a simple accumulation of scores

a. True
b. False


Answer b

Communication & Mass Media

You might also like to view...

In the Colonial Period, newspapers could print whatever they wanted without repercussions

Indicate whether this statement is true or false.

Communication & Mass Media

According to the Impact/ Society box, “How and Where Do People Use Mobile Media?,” which of the following is true?

a. Consumers spend more time using mobile phones than watching TV. b. People use mobile media for accessing email more than accessing other types of information. c. Mobile media use is growing, but it still lags behind traditional media such as television. d. Fifty percent of consumers use their mobile phones while watching TV.

Communication & Mass Media

Identities of gender, sexual orientation, race, religion, age, etc., remain relatively constant in all contexts.

Answer the following statement true (T) or false (F)

Communication & Mass Media

You will be less nervous if you speak on a topic with which you have had experience

Indicate whether the statement is true or false.

Communication & Mass Media