Company objectives
A. are needed only in those areas directly related to a company's short-term and long-term financial strength.
B. play the important role of establishing the direction toward which an organization needs to be headed.
C. need to be broken down into performance targets for separate businesses, product lines, functional departments, and individual work units.
D. should support, but not conflict with, the performance targets of lower-level organizational units.
E. are important because they help guide managers in deciding what the company's strategic intent should be.
Answer: C
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