A vignette:
a. Has a celebrity in a staring role
b. Features a day in the life of an average person
c. Features several brief episodes threaded together
d. Tells a story with a beginning, middle and end
c
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What does the method called day-after recall measure?
a. Audience awareness b. Audience exposure c. Audience action d. Audience attitude
The ROSTIR model differs from ROPE model in what distinguishing way?
What will be an ideal response?
What was the primary purpose of the Federalist Papers?
a. promoting the efforts of American patriots b. encouraging public support of the U.S. Constitution c. hyping events like the Boston Tea Party d. summarizing concerns about British rule
Choose the research term that describes "is changed or influenced by another variable."
A. Dependent variable B. Independent variable