A single page of typewritten copy that has 300 words or less and describes a company event or product is called a

A. press story.
B. feature article.
C. captioned paragraph.
D. news release.
E. publicity bulletin.


Answer: D

Business

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Under the indirect method, a loss on the sale of equipment should be:

A. a source of funds in the financing activities. B. a source of funds in the investing activities. C. added back to net income to arrive at cash flow from operating activities. D. subtracted from net income to arrive at cash flow from operating activities.

Business

If the exchange rate equals the ratio of price indexes in two countries, there is said to be

A. one price fits all. B. absolute purchasing-power parity. C. relative purchasing-power parity. D. interest-rate parity.

Business

Describing available services and support is most likely a goal of ________ advertising

A) reminder B) competitive C) covert D) attack E) informative

Business

Nyla, an office manager for Riverside Dental Associates, has a high need for achievement, is constantly striving for improvement, and shows ambition and energy. This describes her

A) leadership motivation. B) integrity. C) self-confidence. D) drive. E) knowledge of the business.

Business