In terms of scheduling advertising, buyer turnover refers to

A. how often a consumer will try competitive brands before becoming a brand loyal customer of the firm's product.
B. the amount of time for a buyer to enter and exit a product's life cycle.
C. how often new buyers enter the market to buy a product.
D. the ratio of repeat purchases to the number of buyers for an offering.
E. the amount of time between repeat purchases for a given product.


Answer: C

Business

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A company had average total assets of $970,000. Its gross sales were $1,114,000 and its net sales were $925,000. The company's total asset turnover equals:

A. 1.05. B. 0.87. C. 0.95. D. 1.20. E. 1.10.

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Both U.S. GAAP and IFRS permit considerable flexibility with respect to the display of information in the statement of cash flows. If the firm uses the direct method of reporting cash flows from _____ activities rather than the indirect method, it must also provide a separate reconciliation of net income to cash flows from _____

a. operating; operating b. financing; financing c. investing; investing d. operating, investing; and financing; operating, investing; and financing; e. none of the above

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Which of the following is NOT considered a legal person?

A) A private corporation B) A public corporation C) A partnership D) An individual E) All but D

Business

Given a df1 = 3 and df2 = 6, what is the probability that F is greater than 4.3?

A) 0.0610 B) 0.1294 C) 0.05 D) 0.5 E) Not enough information provided

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