Enlightened carmakers have hired women designers, engineers, and marketing executives to better understand the way women decide to buy new cars. They learned that

A. men care more about price than women.
B. women care more about quality than men.
C. meeting the expectations of men during the new-car purchasing process was more difficult than meeting those of women.
D. men make the majority of new-car purchasing decisions.
E. women and men think differently about the new-car buying experience.


Answer: E

Business

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