The argument contains an example of the fallacy named in parentheses. Explain how the fallacy occurs in the argument.(Appeal to Emotion) A television commercial shows a happy, attractive family dining at Ma & Pa's Restaurant.

Question

What will be an ideal response?

Answer 1

Answers may vary. Possible answer: If we can consider this an argument at all, it has the form
Premise: You want your family to be happy and attractive.
Conclusion: You should eat at Ma & Pa's Restaurant.
The argument appeals to emotion, not logic. The advertisers hope that the image of happy and attractive people will evoke positive emotions and make you want to eat at the restaurant. In other cases, the appeal is to negative emotions.