During what step of the Communication Process Model does the receiver's motivation and ability to remember to act on a message become most important?
A) When providing feedback
B) When responding to the message
C) When receiving the message
D) When decoding the message
E) When selecting the message
Answer: B
Explanation: B) Whether a receiver responds as the sender hopes depends on the receiver remembering the message long enough to act on it, being able to act on it and being motivated to respond.
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