A(n) ____ program is a marketing tool for the e-business that sponsors it and a source of revenue for an e-business that participates in the program.
A. incentive marketing
B. affiliate marketing
C. bonus marketing
D. reward marketing
Answer: B
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A(n) ____ is one instance of a class.
A. method B. object C. instantiation D. attribute
Case 12-3 Parker, an accounts manager at Henuron Pharmaceuticals, creates a document that records all the sales and profits that the company has made over the last three years. He decides to divide the document into sections to give it a more organized and detailed look, such that it can be easily understood by the readers. Parker wants to give a special formatting effect to all the text in the document that mentions special categories of profit-making investments that the company has had so far. Special formatting effects such asĀ an outline, a shadow, reflection, or glow effect that can be applied to each word-based content, which Parker wants to highlight, are referred to as _____.
A. ?echo effects B. ?mirror effects C. ?picture effects D. ?text effects
__________ are encrypted message components that can be mathematically proven to be authentic.
A. Digital signatures B. MACs C. Message certificates D. Message digests
Selecting an object with the ____________________ tool displays the anchor points and allows you to use them to edit the object.
Fill in the blank(s) with the appropriate word(s).