State the reasons why consideration of the audience is foremost in campaign strategy.
What will be an ideal response?
The message, the medium, the tone, and the timing of a campaign all hinge on
who the intended (and unintended) recipients might be. Audiences should be defined in
a campaign’s early stages, and analyzing them can point toward the most effective
strategies.
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The written, spoken, and unspoken elements of communication to which we assign meaning
are called ________. Fill in the blanks with correct word
List and define each of the major turnover costs
What will be an ideal response?
The cultural metaphor used in the textbook for Canada is:
a. the beaver b. hockey c. the Mountie d. the backpack e. the hoot
An individual?s identification with a specific person or group is called referent power
Indicate whether the statement is true or false