A biological metaphor that traces the stages of a product's acceptance, from its introduction (birth) to its decline (death) is called the:
A. product diffusion process
B. product phase
C. product adoption stages
D. product evolution cycle
E. product life cycle
Answer: E
You might also like to view...
Information about current customers, former customers, and prospects is contained within a firm's operational database
Indicate whether the statement is true or false
In 2004, the Urban Institute and the Center for What Works identified _____ that could be practical to implement.
A. goals B. values C. outcomes D. objectives
Reports are written to
A) External audiences. B) Internal audiences. C) A and B.
As a birthday gift, Ben's uncle promised Ben that he would pay Ben's business school tuition for the next semester. In reliance on that promise, Ben quit his part time job at a fast food restaurant. When the tuition bill became due, Ben's uncle told Ben that he was sorry but that he would not be able to pay the tuition because he just built a new swimming pool at his house, and funds were running
short. Ben asks you if there is any basis upon which he could win in litigation against his uncle. Which of the following would be the best advice? a. That Ben should sue for breach of contract because an offer, acceptance, and consideration are all present. b. That Ben should sue for breach of contract because an offer and acceptance are present, and his reliance would substitute for consideration. c. That Ben should sue based on promissory estoppel. d. That Ben should hurry and try to get his job back because there is no basis upon which he would have a viable case.