Would it be ethical for a public relations practitioner, in the employ of a pharmaceutical company, to openly assist a professor in writing a medical-journal article about one of the company's products?
What will be an ideal response?
Under the dictates of the Good Publications Practice: Guidelines for
Pharmaceutical Companies, yes, it would be ethical – but, as the guidelines state,
both the role and the payment of the practitioner would have to be acknowledged
within the article. The case study does indicate that some medical-journal editors
and medical researchers might not accept such a relationship.
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A source of external inference that occurs when our environment keeps us from focusing on
the speaker and messages is known as a _______________ distraction. A. physical B. mental C. semantic D. factual
Patterns of behavior that are used to take unfair advantage of another person are called ___________
a. disqualifiers b. power plays c. privileges d. power priming
The contingency theory of strategic conflict management considers public relations as a continuum process between an organization and its public
Indicate whether this statement is true or false.
A decision solidifies and members feel a sense of accomplishment during what phase of the decision-making process?
a. orientation b. conflict c. emergence d. reinforcement