According to researchers, what steps can improve the likelihood of starting positive buzz?
What will be an ideal response?
The steps that can improve the likelihood of starting a buzz include:
? Identify influential individuals and companies and devote extra effort to them.
? Supply key people with product samples.
? Work through community influentials.
? Develop word-of-mouth referral channels to build business.
? Provide compelling information that customers want to pass along.
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All of the following are features of a standard cost system except:
a. Standards change as conditions change. b. Variances may be determined more often than monthly to allow for more timely action. c. Standards are based on estimates. d. The company determines the actual cost of manufacturing a unit.
Which of the following statements regarding earnings per share is true?
a. Earnings per share cannot be used to compare companies of different sizes. b. Earnings per share is used to calculate the dividend yield. c. Earnings per share is calculated using the average number of authorized shares. d. It is mandatory under GAAP and IFRS to disclose earnings per share.
McPherson Company must purchase a new milling machine. The purchase price is $50,000, including installation. The machine has a tax life of 5 years, and it can be depreciated according to the following rates. The firm expects to operate the machine for 4 years and then to sell it for $12,500. If the marginal tax rate is 25%, what will the after-tax salvage value be when the machine is sold at the end of Year 4? Year Depreciation Rate 1 0.20 2 0.32 3 0.19 4 0.12 5 0.11 6 0.06
A. $9,367 B. $9,860 C. $10,379 D. $10,925 E. $11,500
Which of these statements regarding manufacturing and service firms is true?
A. B2B e-commerce purchasing is common for both manufacturing and service firms. B. Unlike service firms, manufacturers tend to locate where they can be closest to their customers. C. Manufacturers are more spread out around the country than service firms. D. The U.S. has many more manufacturing firms than service firms. E. Unlike manufacturing firms, service firms rely on engineering and R&D people to help make purchase decisions.