Corporate social responsibility can be defined as the sum of ______ taken by a company to address the impact of its business operations on the triple bottom line as well as its key stakeholders.

a. required steps
b. profits and losses
c. voluntary actions
d. marketing tactics


c. voluntary actions

Communication & Mass Media

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Procter & Gamble spends the most on advertising in the U.S. media

Indicate whether this statement is true or false.

Communication & Mass Media

Speeches that focus on facts may address

A) only the present facts. B) past, present, and future facts. C) opinions and inferences. D) only past facts.

Communication & Mass Media

Researchers should attempt to use heterogeneous, random samples that are representative of the general population in order to avoid problems with internal validity

Indicate whether the statement is true or false

Communication & Mass Media

Sites like Major League Baseball and Court TV can not be considered news web sites because they are not sponsored by traditional news organizations

Indicate whether the statement is true or false

Communication & Mass Media