Individual Web pages or clusters of pages that function as supplements to a primary Web site are called ________

A) banners
B) pop-ups
C) interstitials
D) microsite
E) interstitial


D

Business

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The "spread" is a bank's profit margin on foreign exchange trading and equals the difference between the bid rate and the offer rate.

a. True b. False

Business

Consider three alternative bonds that you might invest in, each of which matures in one year. The following table shows the probability that you will receive each possible return. For example, if you buy bond A, the probability is 90 percent that your return will be 20 percent and the probability is 10 percent that your return will be ?100 percent (in other words, you lose the entire amount invested).

 BondProbability Return  Bond A90% 20%   10% ?100%      Bond B75% 40%   25% ?40%      Bond C60% 10%   40% ?10% ? a.Calculate the expected return for all three bonds in percentage terms.  b.The standard deviations of the returns on these bonds are: Bond A, 36.0 percent; Bond B, 34.6 percent; Bond C, 9.8 percent. If you are extremely risk averse, which of the three bonds would you buy? Why?  c.Would a risk-averse investor ever buy Bond A instead of one of the other bonds? Why or why not?   Explain and show all your work. In your calculations, you may round after three significant digits. What will be an ideal response?

Business

A good communicator ________

A) must know all technologies B) knows that all technology choices can be used interchangeably C) understands that social media are inappropriate for business communication D) thinks about the implications of technology options and uses his or her choices wisely E) avoids trendy new technology choices in favor of tried and true methods like phone calls, memos, and face-to-face meetings

Business

Abraham is a salesperson for a company that manufactures patio furniture. Why does Abraham most likely mail his retail customers birthday, holiday and special occasion cards containing seed packs?

A. To show appreciation to his customers B. To express non-verbal communication C. To meet customers' supply needs D. To encode his message of service E. To create word-of-mouth advertising

Business