Computer-assisted telephone interviewing (CATI) refers to interviews in which:

A. computer disks (CDs) are sent to respondents through mail. The respondents complete the survey on their own personal computers and return the CDs to the researcher through mail.
B. the interviewer reads questions from a computer screen to the respondent and directly keys in the responses.
C. the interviewer calls up respondents, sends them an electronic survey, and assists them in completing the form. The respondents return the survey via e-mail.
D. a computer is used to dial and send a survey to potential respondents through fax. The respondents return the survey via fax or mail.
E. the respondents are asked questions through mails.


Answer: B

Business

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