Why do firms benefit from a price premium with loyal customers?
What will be an ideal response?
New customers often benefit from introductory promotional discounts, whereas long-term customers are more likely to pay regular prices and will pay even more when highly satisfied.
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Which of the following is not true regarding investments in securities available-for-sale?
a. Firms initially record investments in securities available-for-sale at acquisition cost, including transaction costs. b. If a firm classifies debt securities as available-for-sale, it must amortize any difference between the purchase price and the maturity value of the debt over the remaining term to maturity. c. The amortization of any difference between the purchase price and the maturity value of the debt makes interest revenue on these debt securities differ from the cash receipts for debt service payments. d. On the date of each balance sheet, firms measure securities classified as available-for-sale at fair value. e. The difference between amortized cost for debt securities or the carrying value for equity securities and the fair value of these securities is a realized holding gain or loss.
A self-produced event in which a firm schedules an industry expert to conduct an informational session with an audience is a ________
A) trade show B) conference C) seminar D) work event E) breakout session
All of the following are explaination of cost changes. Which of these influences can be substantially affected by cost containment measures?
a. Changes in quantities purchased. b. Technological change. c. Inflation/deflation. d. Changes in supply chain costs.
Data processing systems that performed record-keeping functions that mimicked existing manual procedures were called ______.
a. file-oriented data structures b. small database structures c. data warehouses d. electronic data storage