List and briefly discuss at least three of the five main benefits of using presentation aids

What will be an ideal response?


Answers will vary. Presentation aids 1) gain attention and maintain interest – they perk up the audience and add variety to the presentation; 2) add clarity – they illustrate details and help the audience remember them, particularly numerical data; 3) reinforce the message – they ensure that listeners understand and remember what was said by repeating the information through either visual and auditory channels; 4) contribute to credibility and confidence – they demonstrate that the speaker cares about the topic and has done extra work to present it; and 5) help reduce speaker apprehension – they take the focus off the speaker and direct audience attention elsewhere.

Communication & Mass Media

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According to the text, “nation” is a ________________ term.

a. social b. political c. relational d. cultural

Communication & Mass Media

In Dr. Smith’s comparison of urban and rural school districts, he found that urban school test scores were lower than rural school scores. He concluded that students in urban schools are less invested in their education than students in rural schools. What error is Dr. Smith making in drawing his conclusions?

a. an individualistic fallacy b. a unobtrusive generalization c. an artifactual bias d. an ecological fallacy

Communication & Mass Media

Like multicamera directing, what does single-camera directing start with?

a. blocking of the talent and the cameras b. the visualization of key shots c. dress rehearsal d. a review of the time line e. a dry run

Communication & Mass Media

_____ helps us reduce anxiety by developing a mental picture of ourselves giving a masterful speech.

a. Visualization b. A performance orientation c. Cognitive restructuring d. A communication orientation

Communication & Mass Media