If Coca-Cola sets its twelve-pack price to match the price charged by PepsiCo, Coca-Cola is using which of the following pricing methods?
A. Demand-based
B. Cost-based
C. Reference pricing
D. Competition-based
E. Price leader
Answer: D
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Answer the following statements true (T) or false (F)
1.As international trade proceeds, a country will produce more of its import- competing product 2.A country with high wages can export to a country with low wages, given sufficiently high labor productivity in the exporting country. 3.In his empirical test of the principle of comparative advantage, G. MacDougall found that relatively high export ratios are associated with relatively high labor productivity. 4.Critics maintain that outsourcing by American businesses results in jobs moving to low-wage countries, to the disadvantage of American workers 5.In justifying its production outsourcing strategy, Apple Inc. notes that American workers lack the speed and flexibility the firm needs to produce products such as Ipods and Ipads
Soft drinks are an example of a bulky product whose widespread availability is an important aspect of an effective marketing strategy
Indicate whether the statement is true or false
A system is a collection of parts that link to achieve a common purpose. Systems thinking is a way of monitoring ________.
A. The entire system B. A division within the sales role C. The company's competitors D. The executive team
KPIs are often managed through CRM programs because all KPIs track customer relationship measurements
Indicate whether the statement is true or false