Which of the following is an example of direct marketing?

A) E&OE sells its herbal skincare products exclusively through its stand-alone stores.
B) TCJ is a telemarketing firm that sells products from a number of different suppliers.
C) Jayne's sells most of its products to customers through home sales parties.
D) J3 is a storeless retailer that organizes the retail activity of the employees of four firms.
E) Reynold's tries to minimize its staff costs by installing vending machines in its stores.


B

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If Detroit DLX charges the same price for the delivery of its product to customers located in the states near the Great Lakes, but a different price to customers elsewhere, the company is using ________

A) psychological pricing B) promotional pricing C) zone pricing D) reference pricing E) uniform-delivered pricing

Business

Answer the following statement(s) true (T) or false (F)

Gazelles produce half the innovations per employee that larger firms typically do.

Business

In Certified Fire Protection v. Precision Construction, Precision accepted a winning bid from Certified for it to install a fire suppression sprinkler system. Later the two parties got into a fight over some details in the contract, which was never signed. The courts held that the contract was:

a. a binding contract had been formed, even though only one of the parties had signed the agreement b. a binding contract was never formed because the parties, despite not signing, clearly intended to comply with the terms originally agreed to in the document c. there was no binding contract because Certified failed to accept in the manner prescribed in the contract that was offered d. there was no binding contract because Precision failed to make the initial payment needed to bindCertified e. none of the other choices are correct

Business

If there is no relationship between two quantitative variables, what slope will the line of best fit have?

a. 0 b. -1 c. The slope would be undefined. d. 1

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