In a relation, each row is unique and uniqueness is guaranteed because the relation has a non-empty ________ key value
A) Unique
B) Composite
C) Candidate
D) Primary
D
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Which of the following addresses emotional benefits tied to the customer's personal psychological needs?
A) cost of purchase B) maintenance cost C) product availability D) brand personality E) disposal cost
Publicity differs dramatically from advertising, but it typically costs much more than advertising
Indicate whether the statement is true or false
The stage of the product life cycle characterized by informative promotion but little customer awareness of a product is
A. market maturity. B. sales decline. C. market introduction. D. market growth. E. market extinction.
Objectives during a sales call include making the customer ________.
A. want to buy the product or service from you B. aware of your product or service C. want to buy your product or service D. All of these.