Under the straight-line amortization method, interest expense on a bond sold at a premium is equal to the
A) interest paid plus bond premium amortization.
B) interest rate times the book value of the bonds.
C) interest rate times the face value of the bonds.
D) interest paid minus bond premium amortization.
D
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The following sentence contains a dangling or misplaced modifier: Working all night, the brief was filed with the court on time
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Which of the following is not true regarding a brand extension strategy?
A. Firms must make sure that the extension lives up to the quality consumers expect from the brand. B. A brand extension strategy allows new products to profit from recognition the brand already enjoys. C. A brand extension strategy is the same thing as a product extension strategy. D. It is best to have high brand equity before pursuing a brand extension strategy. E. Brand extensions must be implemented with an eye towards avoiding cannibalization.
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