Which of the following is a segmentation technique that combines geography with demographics?
A) geocoding
B) geodemography
C) geodiversity
D) regional generation
E) psychographics
B
You might also like to view...
The Parent Company acquired 80% of the Sub Corporation's voting stock on January 1, 2018. Which of the following is not an accurate description of the consolidated balance sheet on January 1, 2018?
A. Consolidated assets do not include the Investment in Sub account. B. Consolidated assets will include goodwill if the imputed total business fair value of Sub is in excess of the fair value of Sub's identifiable assets. C. Consolidated stockholders' equity does not include the stockholders' equity of the Sub Corporation. D. The fair value of both Parent's and Sub's assets are included within the consolidated balance sheet.
Hofstede’s research identified five dimensions on which cultures differ. Which two dimensions do you believe have the greatest potential for miscommunication between members of different cultures? In your essay, make sure to explain each dimension fully and give an example that illustrates each end of the continuum. Then provide clear reasoning as to why you think these dimensions are most likely to lead to miscommunication.
What will be an ideal response?
Economic value added (EVA) is similar to ROI in that it links net income to capital employed
Indicate whether the statement is true or false
A unilateral contract is formed when the party receiving the offer com-pletes the re-quested act or performance
a. True b. False Indicate whether the statement is true or false