Biff feels strongly that motorcycle riders should not be required to wear a helmet. He

asks whether you think it is a good idea for him to pursue that topic for his next speech.

In light of what's presented in the text, how will you respond to him?
A) Drop the topic and choose something you feel more positively about.
B) Drop the topic and choose something you have no predispositions about.
C) Stick with the topic since you've obviously already formed a point of view.
D) Stick with the topic but be open to the possibility that you'll modify your view.


D

Communication & Mass Media

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"Should our city pass a law mandating household recycling?" is a

question of a. fact. b. value. c. conjecture. d. policy. e. opinion.

Communication & Mass Media

In which of the following situations would an individual most likely be deemed to be a public official in a libel suit?

A. A story claims that a custodian at a state office building was accused of stealing cleaning supplies. B. A newspaper story reports that a public school teacher said she was born in the United States on her job application when she was really born in France. C. A story alleges that a city councilwoman has taken money from a developer in exchange for her vote to approve a rezoning application. D. None of the answers is correct.

Communication & Mass Media

If the show is local, the public relations person never is the talk-show guest

Indicate whether the statement is true or false

Communication & Mass Media

According to Trammel, which strategy for successful radio and television placement involves portraying how an issue or crisis has an impact on the daily lives of the general public?

a. Humanization b. Topicality c. Localization d. Timeliness

Communication & Mass Media