___________ is a tool used by special-interest groups, leaders of social movements, and political leaders to try to shape public tastes and attitudes.
a. Gossip
b. Rumor
c. Public opinion
d. Propaganda
Answer: d. Propaganda
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Within-group sum of squares is the amount of variation that exists for all cases in a sample relative to their sub-group means
Indicate whether the statement is true or false
Durkheim's study of suicide is often criticized because his sample size was so small—around 50 cases
a. True b. False Indicate whether the statement is true or false
The transfer of information between persons without the use of speech is referred to as _____
a. on-stage dramatization b. nonverbal communication c. emotional interaction d. back-stage implication
Sociologists use the term ________ to describe the process of labeling of someone as less than a whole person because they are perceived as being different.
A. crime B. stigma C. sanction D. deviance