Scenario 14.1Use the following to answer the questions. Landry Restaurants, Inc. owns a number of different franchised restaurants, including the Rain Forest Cafe and their recent addition, the T-Rex Cafe. Both the Rain Forest and T-Rex restaurants differentiate themselves from their competitors by offering a unique dining experience. At the Rain Forest Cafe you can dine under a ceiling of lush tropical forest plants while you are viewing the enormous aquarium with exotic fish. Periodically, the rain forest explodes with the sound of waterfalls and birds. Giant stuffed monkeys, parrots, and other jungle creatures are planted within the landscape. The Rain Forest Cafe also contains a gift shop, where customers can purchase T-shirts, hats, and other items emblazoned with the Rain Forest
logo. The newer T-Rex Cafe has a similar approach to the uniqueness of the dining experience. The T-Rex Cafe offers guests a hands-on prehistoric experience, including educational, interactive computer screens. Customers can also pan for precious gems and fossils in Discovery Creek or feast on food from the Kitchen of Fire. The T-Rex Cafe also has a gift shop, where customers can purchase items with the T-Rex logo or build their very own stuffed dinosaur, through "Build-a-Dino" by the "Build-a-Bear" franchise. Refer to Scenario 14.1. The lush tropical plants and aquarium represent the ____ of the Rain Forest Cafe.
A. product lines
B. retail positioning
C. scrambled merchandising
D. atmospherics
E. category management
Answer: D
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One reason that a common-size statement is a useful tool in financial analysis is that it enables the user to
A) judge the relative potential of two companies of similar size in different industries. B) determine which companies in a single industry are of the same value. C) determine which companies in a single industry are of the same size. D) make a better comparison of two companies of different sizes in the same industry.
The purpose of release planning is to establish the goals and a general WBS for the project.
Answer the following statement true (T) or false (F)
The following information pertains to the Classic Burger Restaurant chain:
Sales $600,000 Variable costs 300,000 Total contribution margin 300,000 Fixed costs 100,000 EBIT 200,000 Interest expense 50,000 Earnings before taxes 150,000 Taxes (30%) 45,000 Net income $105,000 a. If sales increase by 10%, what will be the new level of EPS if the firm has 100,000 shares outstanding? b. What is the percentage increase in EPS? Explain the difference between the percentage increase in sales and the percentage increase in EPS.
Given zero-coupon bond yields are 2.0%, 2.5%, and 2.8% in years 1, 2, and 3, respectively, calculate the prepaid swap price for corn. Assume corn forward prices for the proceeding 3 years are $5.00, $5.20, and $5.35, respectively
A) $14.87 B) $15.04 C) $16.12 D) $16.20